Top 10 examples of reddit stealing content from buzzfeed năm 2024

Buzzfeed's entire growth strategy for years was copy-pasting content from trending reddit threads and turning them into "listicles" with clickbait headlines, then feeding them into Facebook.

Was that not also plagiarism?

Top 10 examples of reddit stealing content from buzzfeed năm 2024

Here's an example of what you're talking about:

The original r/AskReddit thread ("What feels illegal, but isn't?"): https://www.reddit.com/r/AskReddit/comments/aszfh3/what_feel...

The Buzzfeed repurposing of that thread ("19 Things That FEEL Illegal Even Though They Definitely Aren't"): https://www.buzzfeed.com/stephenlaconte/if-you-have-a-guilty...

And a r/mildlyinfuriating thread about Buzzfeed's repurposing ("Buzzfeed blatantly copying their articles from AskReddit threads"): https://www.reddit.com/r/mildlyinfuriating/comments/axb6cw/b...

As the r/mildlyinfuriating discussion points out, the Buzzfeed article is both prefaced with the origin — i.e. "This week, a Reddit thread asked users that very question..." — and a link to that source. And each item (i.e. Reddit comment) is attributed to the Reddit user (e.g. "Walking out of the store without buying anything." —lassissal), and a link back to the user comment. Plagiarism is the act of claiming authorship for someone else's content. Buzzfeed's profit-by-curation may be distasteful, but it's not plagiarism.

In any case, I think the average person understands that Buzzfeed is an aggregator, with a mission to get clicks and to entertain. Stealing content is wrong no matter what, but it isn't a direct contradiction of Buzzfeed's purported core purpose. Snopes' purported core purpose is to "have the real facts", and that purpose is directly undermined by lying about others' work being your own.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

\> Plagiarism is the act of claiming authorship for someone else's content. Buzzfeed's profit-by-curation may be distasteful, but it's not plagiarism.

If I were to publish an article that is a word for word copy of another article, with proper attribution, would I not be accused of plagiarism?

Top 10 examples of reddit stealing content from buzzfeed năm 2024

Why would you? The reviewers would just bounce your paper, perhaps as the other commenter alluded to, in part due to fair use concerns.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

So using your logic, I'm totally free to copy-paste the entirety of a New York Times article onto my website and sell ads on that content...as long as I credit the author?

I think the lawyers of the NYT may have a different opinion about that.

The fact is, Buzzfeed was able to get away with stealing content from reddit and selling ads on it because no reddit user was ever going to hire a lawyer to sue them over it.

Also, I've certainly seen Buzzfeed content that was taken from Reddit without attribution.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

That would be copyright infringement, but as long as its 100% clear that you are quoting or paraphrasing the NYTimes its not plagiarism. It's also not journalism or really even writing.

I would even call it stealing content. But plagiarism is about passing someone else's work off as yours.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

That's not what Buzzfeed is doing, though - they are taking individual quotes and snippets from the Reddit thread and weaving them into a narrative and description written in their own words. You could in fact do the same with a NYT article and it wouldn't be copyright infringement; there are many, many publications which create such articles based on mainstream news sources.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

I believe the New York Times would threaten to sue you — if they noticed you and cared enough (which I assume they would if you were operating a large enough site).

But also, when you post content to Reddit, you've granted them a (non-exclusive) license to reproduce it as they please. If Reddit's okay with Buzzfeed's reprinting, then I don't think it would legally been seen as stealing either.

In any case, your objection seems to be that plagiarism and repurposing of content (legal or not) fulfills the same evil end: profit from the labor of others. Sure, I'm not necessarily arguing against that. But I'm pointing out there's an additional element to plagiarism, which is the implication of independent, original reporting. To use a screenshot from the investigative article, which shows the Reuters and the Snopes version of a Supreme Court ruling:

https://img.buzzfeed.com/buzzfeed-static/static/2021-08/13/0...

By restating Reuters' assertions without attribution, Snopes implicitly implies that it has done the independent reporting and research (e.g. calling up the attorneys, downloading and reading the court docket). And the apparent "fact" that this Kentucky court clerk is denying licenses based on her religious beliefs becomes significantly more established "fact" when two different journalism outlets have independently confirmed it.

Snopes ostensible speciality is gathering and summarizing established facts, which includes filtering through the noise of fakery and also, redundant information. Committing plagiarism is not just immoral, but a direct attack on Snopes' reason for existence, and that what makes this situation especially notable beyond "Doesn't everyone do growth hacks?"

Top 10 examples of reddit stealing content from buzzfeed năm 2024

Buzzfeed is a weird Jekyll & Hyde business. They have two businesses

  1. the typical buzzfeed junk - Buzzfeed - This group follows no journalism practices, steals content from other sites, doesn't attribute, writes click bait articles, rebrands ads as articles, etc.

ii) the investigate journalism department - Buzzfeed News - this team has top notch investigative journalism. They actually do tons of original research, interview and cite sources, break big stories (many of the Uber scandals were found through their original research). Basically this group follows journalism standards and actually is at the top tier of investigative journalism.

The irony is that i) and ii) are run under the same brand and the only reason why Buzzfeed can fund investigate journalism ii) is due to the b.s. content they serve from i).

it's a weird scenario where the org is both the worst and best of journalism. Bu at least they have found a sustainable, albeit sleazy, way of funding investigative journalism.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

Lots of other organizations who operate this way establish two separate brands so that the sleazy one doesn't sully the other. I'm kind of surprised that Buzzfeed News hasn't ditched the "Buzzfeed" name, even if it's still run by the parent company.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

The exact opposite of plagiarism is original authorship.

Citing where you took the words from doesn't make you the author of those words.

I wouldn't even have a problem if Buzzfeed had just slightly rewrote the content from reddit. Because that would involve some effort. I wouldn't even care about attribution in that case.

But doing a full copy-paste, hitting publish and then collecting money for it is just disgusting.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

BuzzfeedNews != Buzzfeed.

BuzzfeedNews is legitimate journalism, financed with the money from the clickbaity Buzzfeed.

But I agree the co-branding has its downsides.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

Exactly, I'm not actually surprised, don't most news media just copy articles from each other?

Every time I post a guest blog to a news site it appears on 10 other news sites within a day.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

There's a term for that in journalism: "matching" a story. This traditionally involves legwork, such as contacting the same sources quoted in the first article to verify that facts are true.

This legwork is usually done by traditionally respected publications (i.e. not just copying and pasting). Other outlets and blogs with different goals do blatantly copy and paste, which produces articles less valuable than those traditionally matched.

Matching—versus copying and pasting—is important because it avoids the spread of false reports. From "The Elements of Journalism" by Bill Kovach and Tom Rosenstiel: "Originality is a bulwark of better journalism, deeper understanding, and more accurate reporting. […] In the era before curation and aggregation, the tradition of “matching” stories was rooted in the same idea. Rather than publishing another news outlet’s scoop, journalists tended to require one of their reporters to call a source to confirm it first. This tradition of matching was a way for news organizations to avoid having to credit their rivals, which in this earlier era was considered an embarrassing admission of being scooped. Yet the tradition of matching had another more important and salutary effect. Stories that couldn’t be independently confirmed would not be repeated."

A norm in the journalism industry is to credit the first publication who reported an investigative scoop, naming the outlet (e.g. this New York Times article [0] cites information reported by less-read Punchbowl News).

[0] https://www.nytimes.com/live/2021/01/21/us/joe-biden

Top 10 examples of reddit stealing content from buzzfeed năm 2024

Ive not ever seen the positive effects of this on internet journalism rather than echoing with less details and obfuscating actual information.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

There can be positive effects of matching a story, but it depends on the journalists and the publication. Let's say The Wall Street Journal publishes a major investigative scoop, but you only pay for a Washington Post subscription. The Washington Post then matches the story to give readers access to the information, maybe with additional information or a unique angle, and sends a push notification to readers with the app. The WaPo article cites, and likely links, the WSJ if readers want to read the original report, and its readers become aware of the news.

That is the high-quality, professional version of matching. The low-quality, unprofessional version is echoing a story for clicks, but you're less likely to run into this if you are a newspaper subscriber who reads reports from publication apps (or alternatively, a reader who curates high-quality sources of reporting without paywalls).

Top 10 examples of reddit stealing content from buzzfeed năm 2024

I only run into matching while trying to find more information on a topic only to conclude that all the sources I find are just matching the initial article. Its an unfortunate side effect of the top down view search engines allow us I guess. Unfortunate cause its very frustrating and can waste up to an hour or so of your day if there are a few dozen articles on a subject. I should add that I dont follow any news sites accept aggregators. I can imagine that I would have issues with a local newspaper which I trust not reporting to me that the minister president was shot even though they could not possible have the scoop.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

Sure seems so. When I followed the entire stallman controversy everyone just copied the first article sometimes citing it as a source of the controversial information to deter potential liability's but never to the credit Ir good of said source. Similarly on any other niche enough or single sourced event you see this behavior as if repeating some joke said by another person.

Top 10 examples of reddit stealing content from buzzfeed năm 2024

Agreed. On a near daily basis I run across articles that are just summaries of things from other places. Sometimes it is a game of telephone where one site summarizes a second site that has summarized a third site.

But let's not kid ourselves that this is only online. It happens in all news media. One person breaks a story then all the other news outlets just repeat the original story sometimes with their own followup quotes.